Bajaj Ultra Low Car Will Launch As Per Schedule
Welcome Back Reader! You Can Still Subscribe To Our RSS Feed , SMS Subscription Or Via Email Subscription
Bajaj’s Ultra low cost (ULC) car is scheduled to hit the Indian roads in 2010-11, might to deliver on-road mileage of over 30 km a litre, according to top sources involved with the project.
Bajaj’s ULC will be revealed out of a new plant in Chakan near Pune. The company believes that this will be most important differentiator in this price segment of Rs 1.5 Lakhs which would be rutted directly against the Tata Nano, scheduled to be launch on March 23.
The car will be revealed more than one version with different price points going beyond the basic level of Rs 1.5 Lakh (on-road). It is expected to be out having both petrol and diesel options, unlike the Nano which will be revealed with a petrol version while the diesel will follow in end-2010.
The Bajaj team handling the ULC project is, apparently, convinced that doubling mileage is more important than halving the price. This has stemmed from Bajaj Auto’s own experience in the past when the once robust market for the Chetak scooter literally shifted overnight to motorcycles, which were dearer but much more fuel-efficient. The idea is to work on this car with the mindset of a motorcycle, sources said.
The ULC project was conceived as a three-way alliance where Bajaj would hold 50% equity with Renault and Nissan accounting for 25% each. However, in a statement signed by the Managing Director, Mr Rajiv Bajaj, on Saturday, the message was clear that the company would go it alone if the other two were to back off.
[Source: AutoIndia]
Similar Posts:
- Bajaj Renault And Nissan Joint Venture To Launch Ultra Low Cost Car By 2012
- Bajaj Ultra Low Cost Car Gets A Different Strategy
- Shell To Develop Lubricants For Bajaj’s Small Car
- Bajaj-Renault-Nissan Low Cost Car Is On Track
- Locals Seek Employment, Will Tata Stand-Up?
- Ford Small Car To Be Launched By This Month
- Tata Nano Will Give 23.6 Kmpl Certified By ARAI
- Tata Nano A New History
- Maruti Claims Ritz Buyers Choose Petrol Version
- Bajaj Ultra Low Cost Car To Be Launched In 2012
Posted: March 18th, 2009 under Cars.
Tags: bajaj, bajaj cheap car, bajaj low cost car, bajaj nissan renault, bajaj tie up, bajaj ulc launch, bajaj ultra low cost car, bajaj ultra low cost car launch, cheap car, low cost car, nissan low cost car, renault low cost car, ulc launch, ultra low cost car
