Burn Your Fuel

Welcome Back Reader! You Can Still Subscribe To Our RSS Feed , SMS Subscription Or Via Email Subscription

Tata Nano is sure in the limelight but Japan’s Suzuki is beaming as it has sold 50 units of a bike priced twelve times that of Nano.

Hayabusa and Intruder are the bikes that have been powered by engines that are up to three times more powerful than the Nano. Hayabusa is powered by a 1,340cc engine and Intruder has a 1,783cc V-twin engine in contrast to Nano’s 623 cc engine.

In addition to attracting common biking enthusiasts, the company has also succeeded in alluring Bollywood actor John Abraham to buy a fresh Hayabusa. Suzuki Motorcycle India Pvt Ltd (SMIPL) Vice President (Sales & Marketing) Atul Gupta said “These bikes are for those people who have money and also enjoy biking. We have got good response and sold 51 units so far in the country.”

On being asked if the Tata Nano would pose tough competition then he said “Not at all. Mileage is very important to customers and our bikes run about 70 km per litre, while Nano will cover only 25 km.” The company had set a target to sell a total of about 300 units of the two bikes in a year.

Suzuki re-entered India in 2006 with the launch of the two bikes after breaking off from a joint venture with TVS Motor Company in 2000. It is now considering at least two model launches every year.

The production capacity will also be expanded to 2.5 Lakh units per annum by April, 2009, with an additional investment of Rs 150 Crore. This would take care of new product launches. So far it has invested Rs 400 Crore in the country.

[Source: Infibeam]

Similar Posts:

• Suzuki GSX-R 1000cc Superbike And Entery Level Motorcycle To Be Launched In India By Next Year
• Suzuki India to launch another 150CC bike next year
• Suzuki Gladius 650cc Motorcycle Will Be Launched In India By 2010
• Will BMW Introduce High-End Motorrad Bikes In India?
• Suzuki Bandit 1250cc & GSX-R 1000 To Be Launched In India On 15th Feb
• 8 Bajaj Probiking Showrooms Will Be Opened Before 2010 End
• Honda To Launch 100 To 150 CBR FireBlade Bikes In India
• Yamaha To Double Exports Sales Figures From India
• 2010 Honda CBF Stunner Launched
• Kawasaki Ninja To Be Revealed By The End Of 2009