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Mahindra & Mahindra (M&M) in currently discussion with Italian and British two-wheelers players to develop premium bikes for the Indian market. The company officials close to the development said Triumph and Moto Guzzi are some of the companies that M&M has held talks with.

“We have achieved an unprecedented milestone of selling 10,000 vehicles in the month of January within 4 months of launch of our scooter portfolio. In a relatively short time, we have developed a robust system which is poised to deliver a sustainable growth path,” said Anoop Mathur, president, Two Wheeler Sector, M&M.

“The mass motorcycle is being developed `ground up ‘by M&M together with Italy based Engines Engineering and Taiwan’s Sanyang Industry Co Ltd (SYM). The premium bike will be a collaborative effort as the branding and image associated with it, is important, “said Mr. Mathur.

M&M had recently moved into the two-wheeler space by acquiring Pune based Kinetic and is planning to launch products on its own in the mid-segment of the motorcycle market. However, the company is keen to have a global tie-up for the hi-end of the market which is very image-conscious. When contacted, senior company officials declined to divulge details of the hi-end two wheeler players.

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